Nothing says 'New York' quite like the neon blaze and sky-high buildings of Times Square. It's bold, bright and ballsy, just like the city itself, and it fizzes with energy day and night - from its flashing lights and giant billboards, to its big brand shops and fast-food joints. Sitting at the heart of Midtown, where Broadway meets Seventh Avenue, Times Square is the heart and soul of the Big Apple.
Almost everyone who comes to New York will visit Times Square at some point or other. Its buzzy vibe draws locals and visitors alike - making it the perfect place for people watching. Just climb the TKTS ruby red stairs, grab yourself a step to sit on, and enjoy the view: cabs; commuters; touts; tourists; buskers; shoppers, even 'living statues' - Times Square never stops.
Times Square is also the gateway to theatre land and home to the TKTS booth, where you can bag tickets to hit shows for bargain prices. Get in line, take a look at the deals of the day, and then get ready to experience the magic of Broadway. From musicals to family shows, serious drama and Off Broadway acts, the vibrant New York theatre scene has something to offer everyone.
Then there's December in Times Square, when the Christmas magic lends it that extra sparkle, and an enormous glittering tree takes centre stage. Not forgetting New Year, when hundreds of New Yorkers and visitors transform the Square into one big party in time for the traditional midnight 'ball drop'. One thing's for sure: if you're coming to New York, then you simply must visit Times Square.